March 19, 2024

SILVERSEA BROADENS PRICING STRUCTURE, ENHANCING THE LUXURY OF CHOICE FOR GUESTS

Diversifying its range of pricing options to accommodate guests’ varying preferences, Silversea has complemented its popular Door-to-Door all-inclusive fare with an enhanced Port-to-Port all-inclusive fare and a new Essential fare

(Miami – March 19, 2024) Offering travelers the luxury of choice, Silversea – the leading ultra-luxury cruise travel brand – has broadened its pricing structure to include three fare options, catering for guests’ varied preferences. Complementing its popular Door-to-Door all-inclusive fare, which provides guests with a seamless journey that starts and ends at their homes, Silversea has enhanced its Port-to-Port all-inclusive fare, which is now available on all voyages. Now included in Silversea’s Fare Guarantee program, the Port-to-Port fare will henceforth be eligible for the same promotions and savings as the Door-to-Door fare. Moreover, Silversea has introduced a new voyage-only Essential fare for time-pushed guests seeking experiential flexibility.

“We are delighted to offer our guests a broadened pricing structure to accommodate a more diverse array of preferences, providing the luxury of choice,” said Roberto Verdino, Silversea’s SVP of Revenue Management. “We believe choice is at the heart of true luxury. Enjoying a more customized range of pricing options, guests can tailor their experience by opting for our Door-to-Door, Port-to-Port or Essential fare, while still benefitting from the superlative service and the other hallmarks of luxury that they have come to expect from Silversea.”

THE LUXURY OF CHOICE

The addition of the new Essential fare broadens Silversea’s pricing structure, which the brand refers to as ‘The Luxury of Choice.’ It provides Silversea’s discerning guests with the flexibility to book the experience that best suits their lifestyle, preference, and priorities. The three fares include:

  • Door-to-Door All-Inclusive Fare: Featuring a price guarantee, Silversea’s most popular fare option includes a seamless journey that starts and ends at guests’ homes. The Door-to-Door all-inclusive fare encompasses private executive transfers between home and airport, international flights with Business Class upgrades available at reduced rates, shore excursions, and more — making it one of the most competitive and comprehensive all-inclusive fares in the industry.
  • Port-to-Port All-Inclusive Fare: A recently enhanced option, the Port-to-Port all-inclusive fare has been expanded to include all voyages, and provides an ideal choice for those who prefer to make independent pre- and post-cruise travel arrangements, but still want shore excursions included. As well as benefitting from the Fare Guarantee program, guests sailing on Silversea’s Port-to-Port fares will now be able to benefit from the same promotions and savings as those sailing on Door-to-Door fares.
  • Essential Fare: Silversea’s new value-rich, voyage-only fare option features all onboard inclusive amenities and services on a selection of soon-to-depart voyages while offering guests the flexibility to arrange their own air, transfers, and shore experiences according to their schedule. With stricter terms and conditions, the time-sensitive Essential fare does not include shore excursions on ocean-going voyages, yet includes shore excursions, expedition gear, and charter flights when booked for expedition voyages.

Silversea’s new Essential fare - as well as its Door-to-Door and Port-to-Port all-inclusive fares - is available on the following voyages, among a broad selection:

The authentic beauty and rich history of Alaska come alive as Silver Nova explores a melting pot of breathtaking experiences. From watching pods of humpback whales and enjoying an Alaska-style beach bonfire to kayaking among frigid waters and tasting local reindeer sausage, this oceangoing voyage delights both the eyes and taste buds. Guests get up close and personal with the magnificent Hubbard Glacier and discover the frontier town of Sitka. The scenic and cultural treasures of Juneau, Skagway, Ketchikan, and the Inside Passage round out the voyage, before guests disembark in beautiful Vancouver, Canada’s most striking city.

On this expedition voyage aboard Silver Endeavour, guests depart from Reykjavík, Iceland, to discover Greenland’s layers of unique culture and history. Six days are devoted to this Inuit world of ice-laden fjords and snow-capped peaks, before guests sail to Canada for an even more remote experience. Zodiac cruises, kayak opportunities, and hikes reveal endless mountains, glaciers, tundra, remote rocky shorelines, towering granite cliffs, and unending bodies of water during eight days of adventure in the Canadian High Arctic. Guests are encouraged to keep their binoculars handy as the wildlife here is superb: bears, muskoxen, beluga whales, harp seals, walruses, and migratory birds, among other species.

Silversea’s new flagship, Silver Ray, sets sail under a splendid sun to enjoy some of the Adriatic’s greatest treasures. This oceangoing journey opens in the western Mediterranean with Athens’ iconic Acropolis and Santorini’s blue domes. A sapphire sea day delivers guests to Corfu and Kotor to enjoy a dive into warm waters and a feast of fresh fare. Then the ship heads over to the Adriatic, to Italy’s Bari, before sailing Croatia for four amazing ports: Dubrovnik, Split, Hvar, and Zadar. Trieste is the final port of call before guests disembark in Italy’s floating city of Venice.

THE ALL-INCLUSIVE ADVANTAGE

At the heart of all three unique fare options is a comprehensive all-inclusive shipboard experience. Aboard Silversea’s ultra-luxury ships, guests benefit from such inclusions as butler service for every suite category; multiple restaurants serving diverse cuisine; an in-suite, 24-hour dining service; wines, spirits, and beverages served throughout the ship; onboard gratuities; and unlimited, complimentary Wi-Fi.

Find out more information on Silversea’s new pricing structure: https://www.silversea.com/best-luxury-cruise-deals.html

About Silversea
Silversea™ is recognized as an innovator in the ultra-luxury cruise industry, offering guests large-ship amenities aboard its intimate, all-suite vessels: Silver Nova®, Silver Dawn℠, Silver Shadow®, Silver Whisper®, Silver Spirit®, Silver Muse®, and Silver Moon℠ – all designed to offer an atmosphere of conviviality and casual elegance. With the inclusion of the expedition ships Silver Endeavour℠, Silver Origin®, Silver Wind®, and Silver Cloud®, Silversea's itineraries encompass all seven continents and feature worldwide luxury cruises to the Mediterranean, the Caribbean, the Galápagos, both Polar Regions, and hundreds of fascinating destinations in between. Silversea is also looking forward to the launch of the ultra-luxury new Nova-class ship, Silver Ray℠. Silversea is one of five cruise brands owned by global cruise company Royal Caribbean Group. (NYSE: RCL)

About Royal Caribbean Group
Royal Caribbean Group (NYSE: RCL) is one of the leading cruise companies in the world with a global fleet of 65 ships traveling to approximately 1,000 destinations around the world. Royal Caribbean Group is the owner and operator of three award-winning cruise brands: Royal Caribbean International, Celebrity Cruises, and Silversea Cruises and it is also a 50% owner of a joint venture that operates TUI Cruises and Hapag-Lloyd Cruises. Together, the brands have an additional 8 ships on order as of December 31, 2023. Learn more at www.royalcaribbeangroup.com or www.rclinvestor.com.