(29 November 2012) Ultra-luxury Silversea Cruises announced today that it has enhanced its relationship with Cruise Strategies Ltd to provide even more extensive promotional assistance, sales and marketing representation in Canada. Silversea, which has been represented by Cruise Strategies since 2007, has now forged an even closer relationship with the Cruise Strategies team to plan and implement sales and marketing campaigns to broaden awareness of the award-winning cruise company in the Canadian market.

The development follows Silversea's recent moves to enhance its organisational efficiencies throughout North America. Cruise Strategies will be working closely with Silversea to amplify sales and support efforts.

Kristian C Anderson, Silversea's vice president of sales for North America, said:  "We're excited to be joining forces with Cruise Strategies in a broader way to help Canadian travel agents explore the multiple options available through Silversea to increase their profits by tapping into the highly lucrative ultra-luxury travel market."

Anderson added: "Assisted by our enhanced inside sales and support team, Cruise Strategies is an ideal partner as we continue to strengthen our position in the Canadian market."

Vanessa Lee, president and chief executive of Cruise Strategies, stated: "We are proud to be expanding our already close and successful association with Silversea. Silversea is renowned as an innovator and leader in the ultra-luxury segment, and we look forward to leveraging our relationship to create unique synergies that will enhance Silversea's profile and strengthen its Canadian market penetration."

Cruise Strategies may be contacted at (416) 968-9797 or (877) 768-9797. Silversea's inside sales support team may be contacted at (800) 722-9955.

About Silversea Cruises
Silversea Cruises, which is chaired by Manfredi Lefebvre d'Ovidio, is recognised as an innovator in the luxury cruise line industry, offering guests large-ship amenities aboard its intimate, all-suite vessels: Silver Cloud, Silver Wind, Silver Shadow, Silver Whisper and Silver Spirit – all designed to offer an atmosphere of conviviality and casual elegance. With the inclusion of the expedition ships Silver Explorer and Silver Galapagos (debuting late 2013), Silversea Cruises' itineraries encompass all seven continents and feature worldwide luxury cruises to the Mediterranean, Caribbean, both polar regions and over 500 fascinating destinations in between.

In the US, Silversea has been voted "World's Best" by the readers of Condé NastTraveler (nine times) and Travel + Leisure (seven times), and awarded "Best Cruise Line for Luxury Small Ships" by Luxury Travel Advisor (2011). International awards include "World's Leading Small Ships Cruise Line" from World Travel Awards (2010); "Five Star Diamond Award" from the American Academy of Hospitality Sciences (2011); "Favourite Cruise Line - Small Ships" in the Readers' Choice survey conducted by Britain's Condé Nast Traveller magazine (2012); "Best Luxury Cruise Line" by Australia's Cruise Passenger magazine (2012); and "Best Small Luxury Cruise Line" according to China's Travel & Leisure magazine (2011).

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For more information on Silversea Cruises, please contact a travel agent. 

For a complimentary brochure, please call toll-free (US) 877.215.9986 or visit www.silversea.com.

This press release was accurate at the date of issuance. It is the reader's responsibility to verify its continued accuracy, as information contained in the release may have changed.

Media Relations Contacts:

Americas 
Brad Ball
Email: BradB@Silversea.com
Phone: (954) 713.4030 (USA)

Gina Finocchiaro 
Email: GinaF@Silversea.com
Phone: (954) 713-4029 (USA)

Asia Pacific
Carla Oscuro
Email: CarlaO@Silversea.com
Phone: +61 2 9255 0600 (Australia)

Continental Europe, Russia, Ukraine
and CIS Countries, Israel, Africa
Jerome Danglidis
Email: jeromed@Silversea.com
Phone: +49 69 133 83 637 (Germany)

UK, Ireland and Middle East
Sara Larmer
Email: SaraL@Silversea.com
Phone: +44 (0) 844 770 9050 (UK)